they fear this could be to natural gas production what the "china syndrome" was to the nuclear power industry. it stars matt damon looking to line up leases in pennsylvania farm country and john as a environmental activist to try to stop him. >> i'm here my farm is gone. the land turned brown. it happened to one of us. it could happen to all of us. >> reporter: damon and chris since ski who co-wrote the script together, they're using fracking as jumping off point to explore american identity. >> it really asks more questions than it answers but they're important questions that i think we're all need to be asking right now. >> reporter: but conservative blogs like the heritage foundation say this move -- movie looks nothing on surface to be hit piece on tracking indisstri. analysts say this could be a big problem going forward. charles edwards with the brookings institution. >> someone like matt damon will make convincing actor, undoubtedly casting concerns about shale gas on the horizon. that will probably become a lot of people's perceptions that shale gas is not safe. >> reporter: